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Photo by Rami Bittar

A Journey Into The Light: Portraiture workshop

 a comprehensive portraiture workshop addressing early and mid-career photographers aiming at enhancing their natural and strobes light portraiture skills with the great London-based Egyptian talent Rami Bittar... We can't be more excited actually!

Rami is an Egyptian based in London so he will deliver his experience where he works being aware of the Egyptian market needs.

We recommend it to those who want to focus on portraiture photography whether in the context of fashion, beauty, corporate, family or other. It focused is on commercial purposes but amateurs are also welcome.

This workshop introduces a range of techniques including studio and street-style portraiture. Through studio and location shoots, you will begin to understand the creative approaches necessary for taking great portraits and learning how to read the light in a portrait. You will learn how to direct and photograph your model, while exploring portrait composition, posing techniques and lighting set-ups. The workshop will be taught in a “hands on” manner, in which the photographers and models will both be participating. The aim of this workshop is to understand the full potential of both your camera and gear, and their use in capturing perfect portrait.

Advanced Art Direction & Image-Making in Fashion

Based on the strategies and basics of art direction and image-making that were addressed in the first workshop, this intensive course is designed to deepen and consolidate the acquired strategies and methodology of art direction in an industry connected and practice-based approach. Concept development and story-telling are key elements for this approach.

Art Direction Kegham Djeghalian

Art Direction & Image-Making in Fashion

The contemporary fashion industry cannot function without the image, and the process of creating the image which turns commodities into objects of fashion.
 
It is through image-making that the ‘symbolic’ goods of fashion are created (rather than material goods). Those symbolic goods give way to the consumption of material goods; a photographic campaign of a collection is what allow this collection to be commercialized and accessible to the customer. In fashion, we consume an image before we consume a product.
 
Image-making does not exclusively address the photographic material but expands to visual identity, branding, storytelling, narrative building and concept generating. 
 
Image-making in any line of practice, like the ones mentioned above, primarily entails applying strategies of art direction before employing specialized skills for the corresponding field. Art direction is a global process of creating a story or a concept for a fashion brand, collection, magazine, photo-shoot, film or even visual merchandising.
 

Photo by Sabry Khaled

Basics of Photoraphy

Basic Photography is a hands-on, practical course is for beginners who want take up photography as a profession or amateurs who have a Digital SLR camera but are unsure of how to progress from the automatic mode. You’ll be introduced to the basics of how aperture, shutter speed, ISO, lighting and composition control the creative Process of capturing images.

Photo by Abdallah Sabry

Complete Guide to Fashion Photography

This is a full fledged workshop that covers the workflow of a fashion shoot (indoors & outdoors) from brief to execution and post-production.

Photo by Yehia El Alaily

Comprehensive Food Photography

This 3-day workshop is for aspiring food stylists, recipe developers, food bloggers, chefs and food photographers.

It will cover editorial & commercial food styling techniques for photography and videography purposes. Hoda & her team will cover the whole process from sourcing ingredients till styling with the generous support of two main sponsors: Seoudi Markets and CRAVE Restaurant.

Photo by Flavor Republic

Comprehensive Food Styling by Hoda El Sherif

Comprehensive Food Styling workshop
This 3-day workshop is for aspiring food stylists, recipe developers, food bloggers, chefs and food photographers.

It will cover editorial & commercial food styling techniques for photography and videography purposes. Hoda & her team will cover the whole process from sourcing ingredients till styling with the generous support of two main sponsors: Seoudi Markets and CRAVE Restaurant.

Photo by Abdallah Sabry

Comprehensive Studio Lighting

Photopia photography School is hosting this introduction to Studio Lighting workshop with fashion & Beauty photographer Abd-allah Sabry.
Whether you shoot portraits, products or fashion, learning lighting is essential. After all photography is light. This 5-day workshop will take your photography skills to the next level. Learn how to read light, know about studio flashes, light modifiers and more. Practical demonstrations allow the students to build the confident needed when using studio lights for any shoot.

Photo by Bassam Allam

Conceptual Portraiture Workshop

Over 12 hours of instruction, 4 Sessions and one field trip. Attend a conceptual photo shoot where you will receive on-site instructions and witness how the magic happens!
From the technicalities – camera settings, lighting techniques. To the organization – Location scouting, model direction and retouching!

Darkroom For Beginners

Photopia school believes in the importance of knowing how photography started. This workshop will give you a whole new perspective on photography and how you visualize it. It is a must great experience
for every photographer - details in English below.

فوتوبيا مهتمة جدا بالتحميض اليدوي لأننا مؤمنين انتا لازم نفهم الفوتوغرافيا كيف بدأت. هذة الدورة هاتزودكم ببعد جديد تماما للتصوير. تجربة رائعة يجب يخوضها كل مصور

Photo by Toufic Araman

Fashion Photography by Araman Studio

 The workshop is an in-depth introduction to fashion photography, aimed at helping you understand what goes into the making of a top international level fashion shoot.

Working with a professional team, you will learn about the ingredients that go into producing and executing such a shoot: from concept creation to choosing, recruiting and directing talent; from light shaping tools to reviewing work by world-class photographers.

In addition, you will be getting the scoop on the business side of the industry; especially invaluable are the insights on the local Middle East markets. Araman will also discuss his personal experience and his business model.